Technically, a goldsmith makes the jewellery and a jeweller sells it.
But, if the goldsmith is like myself (a one man show) then they are also a jeweller!
I often call myself a jeweller as it’s a more recognized term than goldsmith. When I say I’m a goldsmith, 50% of people ask me what that is. Yes, 50%. Today’s shopper is used to going to a store to buy jewellery from a display case where they are attended to buy a jeweller/customer service representative. Back in the day, you’d go to your local goldsmith. So the knowledge of the term and it’s use has shifted greatly over the years.
Before you found your way to me, my blog, and this article, did you know what a goldsmith was?